The myth-busting publication explains why one-size-fits-all diets don't work and helps readers customize their diet to lose weight and improve their health.
When it comes to diets and health, we take some things for granted; cabbage is good, ice cream is bad. That is changing now. When the authors, both doctors, published the findings of their ground-breaking research on targeted nutrition, they created a media frenzy. They proved that individuals react differently to the same food – a food that may be healthy for one person is unhealthy for another. All of a sudden, they threw all universal diet programs into the scrap metal. The publication helps readers understand the fascinating scientific facts from which the authors base their work, provides the tools to build an individual diet and lifestyle plan (based on their reactions to their favorite foods), and thus shows the way to the goal: lose weight, feel good and prevent through targeted eating illness.